5.1. Specialize within SEO E-commerce SEO

Ecommerce SEO: A Simple (But Complete) Guide

Guide from Joshua Hardwick / Ahrefs

 

The 8-Step eCommerce Framework to Elevate Your SEO Game

Presentation from Kristina Azarenko

 

eCommerce SEO Guides Hub

Guide from ContentKing

 

SEO for E-commerce in 2020 – Top Technical SEO Challenges & How to Fix them

Presentation from Kristina Azarenko

 

When Your Inventory Changes: SEO Tips For Changing Product Pages

Presentation from Aleyda Solis

 

How Online Stores Can Quickly Build Sub-categories Targeting Long-tail Keywords

Presentation from Aleyda Solis

 

Optimizing Content in Category Pages while Keeping its Commercial Nature

Guide from Aleyda Solis

 

The SEO Learning Roadmap

Take a look at the SEO learning roadmap below, featuring the different areas, from the basics of SEO, to the most common activities and phases of the SEO Process:

Start learning SEO with the fundamental concepts and areas, why they're important, and the basics to execute them: keyword research, content optimization analysis, technical optimization and link building.
Once you know the main SEO concepts, it's time to put them in practice by learning to develop an SEO process, from establishing a strategy and setting goals to management, measurement, and reporting.
Learn to implement the most important SEO configurations in the top Web platforms in the market, along with considerations to take into account.
It's time for an SEO deep-dive into those particular areas and common scenarios where you have a bigger interest or need to tackle.