4. Deepen your SEO Knowledge SEO Testing

What is SEO Testing & How Does it Work on a Website?

Guide from Kate Miller / inflow


The Complete Guide to SEO Testing: Best Practices, Experiment Ideas, Tool Walkthrough

Guide from seotesting.com


20+ SEO Experiments To Get More Organic Traffic

Guide from Brian Moseley / SEMrush


What is SEO A/B testing? A guide to setting up, designing and running SEO split tests

Guide from Craig Bradford / SearchPilot


How to make sense of SEO A/B test results

Guide from Will Critchlow / SearchPilot


The SEO Learning Roadmap

Take a look at the SEO learning roadmap below, featuring the different areas, from the basics of SEO, to the most common activities and phases of the SEO Process:

Start learning SEO with the fundamental concepts and areas, why they're important, and the basics to execute them: keyword research, content optimization analysis, technical optimization and link building.
Once you know the main SEO concepts, it's time to put them in practice by learning to develop an SEO process, from establishing a strategy and setting goals to management, measurement, and reporting.
Learn to implement the most important SEO configurations in the top Web platforms in the market, along with considerations to take into account.