4. Deepen your SEO Knowledge Calculate SEO ROI

How To Calculate SEO ROI with Formulas That Show Real Results

Guide from James Brockbank / SEMrush

 

SEO Return on Investment: What’s the ROI of SEO & How Can I Measure It?

Guide from Botify

 

How to Calculate the ROI of Your SEO Campaigns Using Google Analytics

Guide from Adam Heitzman / Search Engine Journal

 

Here’s How To Prove the Value of SEO for Your Customers

Guide from Matt Tennison / Boostblog

 

Proving the Revenue: Quantifying the Value of SEO

Guide from Tom Gunson

 

The SEO Learning Roadmap

Take a look at the SEO learning roadmap below, featuring the different areas, from the basics of SEO, to the most common activities and phases of the SEO Process:

Start learning SEO with the fundamental concepts, why they're important and the basics to execute them: keyword research, content optimization analysis, technical optimization and link building.
Once you know the main SEO concepts, it's time to put them in practice by learning to develop an SEO process, from establishing a strategy and setting goals to management, measurement, and reporting.
Learn to implement the most important SEO configurations in the top Web platforms in the market, along with considerations to take into account.