8. Complement your SEO

If you’re looking to complement your SEO knowledge within complementary areas, you’ve come to the right place! Here you’ll find an aggregation of the best, reliable resources about HTML & CSS, JavaScript, Soft Skills, Start an SEO Business, Google Analytics, Google Tag Manager, Google Data Studio. Check them out:

 

On this page

HTML & CSS

How To Learn HTML for SEO

Guide from Joe Hall

 

HTML tags you can’t do without in 2021

Guide from SE Ranking

 

8 HTML Tags Essential for SEO

Guide from Andrei Prakharevich / SEO Powersuite

 

HTML Basics

Guide from Mozilla Developer Network

 

Intro to HTML/CSS: Making webpages

Guide from Khan Academy

 

Javascript

JavaScript basics

Guide from Mozilla Developer Network

 

The Modern JavaScript Tutorial

Guide from JavaScript.info

 

HTML/JS: Making webpages interactive

Guide from Khan Academy

 

Modern JavaScript Fundamentals

Guide from Dan Wellman / EnvatoTuts+

 

Learn JavaScript – Full Course for Beginners

Guide from freeCodeCamp.org

 

Soft Skills

21 Soft Skills to supercharge your in-house SEO team

Guide from John Shehata / Semrush

7 critical communication skills that get SEO recommendations implemented

Guide from DEPT

 

14 Skills Every SEO Expert Should Have in 2023

Guide from Hannah Evon / Higher Visibility

 

Thriving as an SEO Specialist: Frameworks & Tips to Manage Complex SEO Processes

Presentation from Aleyda Solis

 

Start an SEO Business

How to Start an SEO Company

Guide from seo.co

 

How to Start an SEO Business in 6 Steps

Guide from Joshua Hardwick / Ahrefs

 

How to Build a Successful SEO Agency

Guide from Anastasia Sidko / SEMrush

 

How Can I Set Up an SEO Agency?

Guide from Tony Wright / SEMrush

 

Starting your own SEO Agency (Webinar)

Webinar from Majestic

 

App Store Optimization

What is App Store Optimization? Ultimate Guide to ASO in 2021

Guide from Genie / App Radar

 

App Store Optimization (ASO) Guide

Guide from The Tool

 

The Complete App Store Optimization (ASO) Guide (2021)

Guide from Jonathan Fishman / Storemaven

 

A Complete Guide to App Store Optimization (ASO)

Guide from Lee Wilson / Search Engine Journal

 

An In-Depth Guide to App Store Optimization (ASO)

Guide from Connor Lahey / SEMrush

 

Google Analytics

The Beginner’s Definitive Guide to Google Analytics

Guide from Phil Pearce / SEMrush

Google Analytics Tutorial 2021 // Step-By-Step Google Analytics 4 & Universal Analytics Walk-Through

Video from Loves Data

 

The Ultimate Guide to Google Analytics in 2021

Guide from Aja Frost / Hubspot

 

How to Use Google Analytics to Improve SEO Performance

Video from Michal Pecánek / Ahrefs

 

15 Ways to Use Google Analytics to Track Your SEO Efforts for Free

Guide from Elise Dopson / Databox

 

Google Analytics 4 Guides Series

Video from Himanshu Sharma / Optimize Smart

 

Looker Studio [Google Data Studio]

Reporting with Google Looker Studio (Google Data Studio)

Guide from Philipp Roos / Ryte

Google Looker Studio: The Ultimate Guide in 2023 [+17 Expert Tips]

Guide from Aja Frost / Hubspot

 

An In-Depth Guide To Get Started With Looker Studio (The New Google Data Studio)

Video from Loves Data

 

The Ultimate Guide to Google Looker Studio 2023

Guide from Chris Hamlin / Data Studio Templates

 

Google Data Studio / Looker Studio Tutorial with Free PDF ebook

Guide from Himanshu Sharma / Optimize Smart

 

How To Create an SEO Dashboard in Looker Studio

Guide from Francis Angelo Reyes / Lupage Digital

 

Google Tag Manager

The Beginner’s Guide to Google Tag Manager

Guide from Shannon Dunn / Brain Labs Digital

 

The Beginners Guide to Google Tag Manager

Guide from Phil Pearce / SEMrush

 

Google Tag Manager Tutorial: A Step-By-Step Guide To Getting Started With GTM

Guide from Jeff Sauer / Data Driven

 

Google Tag Manager: A Simple Tutorial

Guide from Caroline Forsey / Hubspot

 

The Beginners Guide to Google Tag Manager

Guide from Measure School

 

The Quick & Practical Guide To Google Tag Manager (With 10 Videos!)

Guide from Leveling Up

 

GTM Tips

Guide from Simo Ahava

 

The SEO Learning Roadmap

Take a look at the SEO learning roadmap below, featuring the different areas, from the basics of SEO, to the most common activities and phases of the SEO Process:

Start learning SEO with the fundamental concepts and areas, why they're important, and the basics to execute them: keyword research, content optimization analysis, technical optimization and link building.
Once you know the main SEO concepts, it's time to put them in practice by learning to develop an SEO process, from establishing a strategy and setting goals to management, measurement, and reporting.
Learn to implement the most important SEO configurations in the top Web platforms in the market, along with considerations to take into account.
It's time for an SEO deep-dive into those particular areas and common scenarios where you have a bigger interest or need to tackle.