Learn SEO Fundamentals

If you’re looking to start learning SEO, you’ve come to the right place! Here you’ll find an aggregation of the best, reliable resources about SEO fundamentals:

How Google Search Works
Guide from Google

Search Engine Optimization (SEO) Starter Guide
Guide from Google

Overview of (Google’s) guidelines
Guide from Google

The Beginner’s Guide to SEO
Guide from Moz

SEO Basics: Beginner’s Guide to SEO Success
Guide from Ahrefs

The Beginner’s Guide to SEO
Guide from ContentKing

The Complete SEO Guide for Beginners
Guide from Mangools

SEO Fundamentals Course with Greg Gifford
Guide from SEMrush

Learn More About SEO Fundamentals

Keyword Research

Learn how to develop a keyword research with free guides, resources and tools.

Competition Analysis

Learn how to develop a competition analysis with free resources and tools.

Content Optimization

Learn how to optimize your content for search audiences with free guides and tools.

Technical Optimization

Learn how to optimize your Website from a tech SEO standpoint with free resources.

Link Building

Learn about building links for SEO with free guides and tools

Continue Learning about SEO

Execute an SEO Process

Developing an SEO Audit, Establishing an SEO Strategy, Setting SEO Goals, Measuring SEO, Reporting SEO, SEO Process Management.

SEO in your CMS

Learn how to implement SEO related configurations in WordPress, Wix, Shopify, Magento, Squarespace.

Deepen your SEO Knowledge

Go In-Depth in SEO different areas: Technical, Content, Backlinks, Management, Opportunities, Scenarios.

Specialize Within SEO

Learn International SEO, E-Commerce, SaaS SEO, Local SEO, Travel SEO, Enterprise SEO, Small Business SEO and more.

Automate SEO Tasks

Learn to automate your SEO tasks using Python, App Scripts, BigQuery and SQL, RegEx, R and more.

SEO in Other Search Engines

Learn how to develop an SEO process for Bing, Yandex, Baidu, Naver, Amazon or YouTube.

Implement w/ Free SEO Tools

Free keyword research, on-page, link building, rank tracking, reporting, speed, structured data and more.

Complement your SEO

Resources to learn HTML & CSS, JavaScript, Soft Skills, Start an SEO Business, Google Analytics, and more.